Claim Your Free Charity Website Audit

Written by Luke Glassford

January 14, 2026

Charity websites have to do a lot of heavy lifting.

They’re often the first place a potential supporter, funder, volunteer or beneficiary goes to learn what you do, whether they can trust you, and how to get involved. But with small teams and limited budgets, it’s easy for websites to fall behind.

That’s why we’re offering a free website audit for charities and not-for-profit organisations, as part of a collaboration with our partner company, Gambit Insurance Solutions.

A recent study found that around 20% of charity websites are not fully accessible to all visitors. That’s a real issue, because it can prevent people from engaging with your services, accessing information, or supporting your cause. Improving accessibility isn’t just good practice — it’s also a practical way to improve user experience and performance.

What you’ll get in the audit

Our audit is designed to give you clear, actionable feedback you can use straight away. Depending on your organisation and your site, we’ll highlight practical improvements across areas such as:

accessibility and usability issues that may be creating barriers for users
quick wins to improve clarity, navigation and key journeys (like donating, volunteering, or getting support)
high-level SEO observations so you can improve search visibility over time
social and content opportunities to help you reach the right audiences more consistently

This is not a sales pitch or a lengthy consultancy project. It’s a helpful, charity-friendly review that gives you a clearer view of what to fix, what to prioritise and what’s already working well.

Why we’re doing this

At Gambit Partners, we work with purpose-led organisations and professional services businesses to strengthen their online presence and marketing performance. We know that small improvements - particularly around accessibility, clarity and structure - can have a big impact, and can make your website more inclusive at the same time.

By working alongside Gambit Insurance Solutions, we’re also helping charities access practical support beyond insurance - whether that’s improving digital capability, reaching more supporters, or simply making your website easier to use.